Nexis Newsdesk™ makes it easy to deliver valuable insights to the C-suite. Get to know five pre-built analyses to help measure – and provide actionable insights around – metrics that matter

Media intelligence solutions are not created equal. When evaluating your options, there are seven features that you shouldn’t even try to do without. Use our handy checklist to compare Newsdesk to the competition.

Vanity metrics feel good,but they don’t provide the substance companies &brands need to grow. The quicksandof vanity metrics weaken the communications industry. To learn more, read our latest blog post.

As the COVID-19 pandemic continues to upend our world, there are, thankfully, some uplifting stories to be found that provide a little smile and perhaps a little inspiration, too.

Thankfully, during the difficult and challenging times of the COVID-19 pandemic there are some people managing to brighten the days of others. Check out our second collection of positive news.

How can communicators ensure an effective marketing-communications strategyas COVID-19 changes the world—and dominates the headlines? Our latest post explores four best practices.

As the global economy suffers from the effects of COVID-19, many PR pros are forced to trim their budgets. Here are some tips for doing so.

In these dark days of COVID-19, we intend to publish a blog post now and then that curates some of positive news out there to brighten spirits. Here’s the first in the series.

“Disinfodemic?” An avalanche of fake news has accompanied the COVID-10 pandemic. Our new blog post explores what this means for professional communicators—and what you can do about it.

Nexis®, Nexis NewsdeskTM and Nexis Uni® are finalists for 2020 SIIA CODiE Awards. Check out how on our latest blog post.

COVID-19 is understandably dominating the news around the globe. A real-time media analysis by Nexis Newsdesk™ illuminates the coverage.

Interested in customized reporting? Here are few simple, creative ways to share intelligence data and insights from Newsdesk® with your company.

It’s no secret that headlines are important, but the secrets behind what makes a good headline may surprise you.

Ready to craft an award-winning creative strategy? Here are some tips to get you started, to help you fill in the blanks and to make sure you finish strong

Trust is one of the most valuable assets an organization can possess. It can be lost in an instant if brand’s make one of these mistakes.

When seeing is believing, a deepfake video represents a serious threat to an organization’s efforts to build and maintain consumer trust.

Trust drives consumer behavior, but knowing what to do to gain trust can be tricky. Here are four fast facts that can help to build a foundation of trust.

Technology and Trust: When it comes to using big data, breaking certain social norms can really harm the trust a consumer places in certain companies.

Media professionals find themselves responsible for doing extensive research and background checks on contestants for game shows. If they overlook a key piece of scandalous information about a potential contestant, there is a risk of the show losing credibility. It is imperative to find trustworthy, fully vetted news and information leading to intelligent, informed decisions.

The article 'Horse meat scandal has had a lasting effect on food retailers' is presented in this blog. Find out what's in store by reading the article here. BIS UK Blog